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101: Covering gray hair with Four Reasons
You will learn how to formulate effective and simple grey coverage with Optima, without forgetting the coverage capacity of Luxima! What is the difference between grey coverage with Optima and Luxima, by the way? We’ll tell you! You will learn to analyze the starting point so that your coverage formula will never fail you again. From now on, you will be able to cover any type of grey hair exactly according to your plan!
101: Lightening with Four Reasons high lift hair colors
Today, as different lightening techniques are becoming more common and the use of bleach is increasing, we tend to forget about high lift hair colors. Are you curious about when you should use high lift color instead? In the training, you will learn to use high lift colors in a creative way and the conditions for success with our educator Harri Paananen.
101: Toning with Four Reasons
In the training, you will learn to create toner formulas using the Four Reasons Optima and Luxima color lines, understand how to select between Optima and Luxima and when direct dye is the best option for toning! You will also receive tips for instructing the customer on correct home care for toned hair so that the colors remain gorgeous until the next salon visit!
All about Luxima & Optima
Everything you have ever wanted to know about Luxima and Optima color lines
Are you new to Luxima or Optima color lines or would you like a recap on the basics of Luxima and Optima? We have the training for you! With our educator Harri Paananen, you will learn the ins and outs of both color lines and you will get a thorough introduction to their versatile properties and use. The training is suitable for a new user of Luxima and Optima color lines, as well as for those who have already used the color lines to remind them of the unique possibilities of the color lines in salons.
Beyond the Chair – The Ultimate Customer Experience
Service experience: how to truly reach your client and turn a salon visit into a luxury experience
We all know how crucial customer service is in the hair industry. This service experience training consists of two video sessions, hosted by the expert of customer encounters, Piatu Puhakka.
Bio-Molecule Repair® Protect Spray
Technical spray
Bio-Molecule Repair® Serum
Hair strengthening serum
Bio-Molecule Repair® Shampoo
Sulfate-free shampoo
Bio-Molecule Repair® Treatment
Damage repairing treatment
Blow-out mist 250 ml
Blow-out spray
Body Boost 250 ml
Volumizing texture spray
Brilliant Color Conditioner
Color-protecting conditioner
Brilliant Color Shampoo
Color-protecting shampoo
Challenges and solutions in relation of changing color line
Are you about to change your color line and thinking about ways to make the change as easy and smooth as possible? We have put together a training that will help you with your new color line with Four Reasons technical products. The training covers all important points to take into consideration when changing color line, and we will also focus on the best ways to solve the most common challenges in new product use. This training allows you to instantly work with Optima and Luxima color lines as efficiently as possible. In addition, you will learn and see how the Four Reasons color lines compare to other color lines.
Color Protect Conditioner 300 ml
Color Protect Shampoo 300 ml
Deep Cleansing Shampoo
Deeply cleansing shampoo
Dry Shine Spray 200 ml
Dry shine spray
Effortless Styling – Waves and iron curls
Want to master the art of perfect Instagram waves easily and effortlessly in your salon work? Do you find using straighteners and curling irons challenging? In the training, you will learn to use straighteners and curling irons, and get tips on how to select the right product.
Elastic Volume Spray
Volumizing hairspray
Extreme Hold Spray 300 ml
Hairspray providing extremely strong hold
Fiber Mousse
Fiber mousse
Fiber Mousse 200 ml
A fiber mousse that provides resilience and support.
Final Glam Leave-in Treatment
Leave-in conditioning spray
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