Smooth, light-reflecting hair is everywhere right now. The trend isn’t going anywhere, but its execution just got an upgrade. Now, shine and tone can be tailored more individually than ever. The pigment structure of the new Luxima Gloss/Toner shades reflects light even better, giving your clients luminous, multi-dimensional hair.
A new glow for Luxima
We’ve known blonding inside out for nearly 30 years, and that’s exactly why we know how to make it brighter, longer-lasting, and more contemporary. Glossy, glass-like hair has rightfully risen to popularity, and at the same time, our beloved Luxima range has been craving a dose of brilliance. Enter Luxima Gloss/Toner: a new generation of shine shades that brings fresh radiance to the Luxima lineup.
Targeted toning and shinen out of this world
The Gloss Toner shade selection introduces trendy, fresh hues never before seen in the Luxima range. The goal was to complement and expand Luxima to better serve today’s blond and lightened hair needs.
The new Gloss/Toner addition to the Four Reasons Luxima series was born from the desire to bring more brightness to the finishing of lightened hair. At the same time, the color spectrum has been expanded with trendy tones; like soft Baby Pink and Icy Pearl, which neutralizes yellow tones beautifully. The result? An even more modern tool designed with blondes in mind.
One shade – two ways to finish
Gloss/Toner shades are used to perfect the final look, based on the client’s wishes and the hair’s condition.
GLOSSING
A light shine treatment for every hair type that refreshes and brightens without a visible tonal shift.
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Restores shine
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Balances and revives faded color
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Ideal when the hair needs life, not a new shade
TONING
A more intense toning treatment to refresh the look and refine the tone.
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Neutralizes unwanted undertones
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Toning (e.g. cool, beige, pearly)
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Evens out unevenness, including regrowth
The same shade works for both uses: developer strength and processing time determine the final result. For an even softer, pastel-like finish, dilute the shade with Luxima Clear.
The stunning new Luxima Gloss/Toner shades are arriving in fall 2025!
