Events Inspiration Pro Content

Hair Art Wows at an Art Museum – See the Photos and Get Inspired

Even a windy autumn day couldn’t ruin the hairstyles of two models as they arrived at the Didrichsen Art Museum…

Inspiration News Pro Content

The New Trendy Optima Mahogany Shades Are Available!

The now available Optima Mahogany shades of the Four Reasons Optima Intense range are designed with muted tones and sit…

News Pro Content

More Production in Finland! Four Reasons No Nothing Aerosols to Be Produced in Finland

In 2024, the production of Four Reasons No Nothing series aerosol products has largely been transferred to Finland: from now…

News Pro Content Products

Now you get to try the latest styling and volume products from Four Reasons Professional!

Four Reasons Professional is Renewing – And You Get to Be the First to Try Three New Styling and Volume…

Pro Content

Four Reasons Color Mask color chart shows exactly what result you’ll get

When a client’s hair color needs a slight refresh, or you want to tone an existing color in a certain…

Pro Content

Color Chart Aids in Shade Selection: Upcoming Optima Mahoganies

Achieving desired shades is significantly easier when you have a wide and versatile color family at your disposal. The ability…

News Pro Content Products

Metals and minerals: how to avoid the hair problems they cause

Have you ever noticed that your hair feels rougher or dirtier than usual, or that the color changes in an…