Inspiration Products

Technical sprays are a professional’s helping hand: how to get the most out of them

Damaged hair and buildup of impurities are often the culprits behind the unpredictable results of chemical treatments: colour can adhere…

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Bio-Molecule Repair® – the multitasker in the salon

Four Reasons Professional Bio-Molecule Repair® is a new hair protection and repair technology for salons. Sara Kumpulainen, product development coordinator…

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Metals and minerals: how to avoid the hair problems they cause

Have you ever noticed that your hair feels rougher or dirtier than usual, or that the color changes in an…

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WINNER: Bio-Molecule Repair® Treatment Is The Best Strengthening conditioner

🎉 Good news! 🎉 The winners of the 2024 Universal Beauty Awards have been announced… and spoiler alert: Four Reasons…

Products

“Truly in a Class of Its Own, There’s Really Nothing to Compare!” Professional Comments on Bio-Molecule Repair®

The products from Four Reasons Professional Bio-Molecule Repair® line have transformed many hairdressers’ workday, not to mention their clients’ hair…

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Podium-ready products: Four Reasons shining in the spotlight of beauty competitions

Awards and competitions are where new products stand to gain the spotlight, captivating the attention of industry insiders. Winning or…

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Brand responsibility under scrutiny – what is responsible nowadays?

How to distinguish a responsible hair care product? From packaging labels? From the INCI list? From the information provided on…

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How to fully utilize Bio-Molecule Repair® technology in the salon

Four Reasons Professional Bio-Molecule Repair® is a new hair protection and repair technology for salons. Sara Kumpulainen, product development coordinator…

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Creating New – The Story Behind Bio-Molecule Repair®

A new technological innovation, Four Reasons Professional Bio-Molecule Repair™, brings to the market a novel approach to thinking about hair…

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TikTok famous matcha arrives in salons – this is the newest trend in bleaching!

Matcha tea and Matcha latte are in the past, now on the wave of trends is Four Reasons Matcha Bleach…

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A closer look at the new Four Reasons Bio-Molecule Repair™ products

Discover the new innovation that provides the perfect tool for chemical treatments. Four Reasons Bio-Molecule Repair™ Protect Spray is a…

News Products

New cutting-edge technology for hair professionals: Bio-Molecule Repair®

How often do you think about the material you work with daily? When in good condition, hair is a very…