Products

Vibrant, beautiful hair color easily at home? This is how you choose the right shade!

Hair coloring at home: a threat or a possibility? When you stick to small changes and choose a gentle and…

Products

Hair stylists play an important role in treating scalp issues – what products to recommend for scalp issues and why?

We are all amazing, dandruff or not, but no one has the energy to sort out scalp issues day in,…

Products

Home hair dye in a salon – does that make any sense?

The words ‘home dye’ usually give professional stylists the chills. Not because they are afraid of losing their jobs to…

Products

Four Reasons Nature Moisture products won at the Nordic Natural Beauty Awards!

Four Reasons Nature was awarded as the Best Hair Cosmetics Innovation in 2020 by the Finnish hair care professional magazine…

News Products

Fabulous new trendy colors added to the popular Luxima Express tone range

Four new hit colors join the all-time favorite Silverfox tone in the Four Reasons Luxima Express tone range: Pearl Jam,…

News Products

New delicious trendy colors added to the Four Reasons Color Mask series

As we all know, our Color Mask products work best as a team – the pigment-rich shampoo gives your hair…

Inspiration Products

Top 3 most fabulous colors this fall – see the trendy tones for this season!

Fall is the time for new beginnings when your hair also requires gentle treatment and refreshing after the summer. If…

Products

Sustainable development affects us all

“Natural ingredients bring pleasure and strengthen us both internally and externally.” We are in the premises of Omnia, the Joint…

Products

4 reasons to get interested in (certified) natural cosmetics

The starting point for manufacturing natural cosmetics is that the ingredients used are as natural and sustainable sourced as possible.…

Products

The new, anticipated Four Reasons Optima shades!

The Four Reasons Optima hair color line has been on the market for a year, and it has been received with great…

Products

The most popular Color Mask in Finland is now Four Reasons Color Mask

The most popular line of toning products in Finland, Color Mask, is moving under the Four Reasons brand in a colorful package, elegantly remodeled.

Products

Four Reasons Nature – the choice of an environmentally aware consumer

We visited factory where the Four Reasons Nature products are made. What kind of choices have to be made when producing professional-quality natural cosmetics?